May 2022 — Club LiqBon™

USECASE: Best Selling Of A Morning Catch

I like fish and I always look forward to cook the morning catch.

Therefore, when I go for a seaside holidays, I make sure to explore the neighborhood, finding out where they sell a fresh local seafood.

But in some areas, the catch highly depends on the season and even weather conditions. Therefore, visiting fishermen's huts and outlets is a kind of a lottery. Once I've failed to buy a morning catch after visiting an outlet for the third time. "Write down my mobile number," a bored saleswoman told me.

The next time calling her, I've heard: "Yes, today everything is there, move faster to grab something and don’t bother me anymore, because I already have a queue!".

Amazing business with fishermen!
First, the fishing is the “as lucky” process. And then, selling the catch under a marketing scheme of the same kind.

But what if the outlet is far outside of the tourist area? Therefore, fishermen prefer to quickly hand over their catch to dealers and those buyers who got to the port on time. Everyone else gets fish from supermarkets and restaurants. Often not that fresh catch as desired.

And this is where Liquid Bonus LiqBon™ with its Augmented Geo Marketing capability can come to the rescue. This time I do not mean bonus points or likes, although this would not hurt.

Fishermen's outlets and their customers would greatly benefit from the interactive LiqBon™ community map that makes it easy to check for the real time offer.

Is there a difference between the interactive LiqBon™ community map and Google Maps? The main difference from Google is that each seller independently updates the point of sale information and the offer of the day. For example, here is the difference between two versions of the fisherman's outlet geolocation points:

You can see that while displaying colorful up-to-date general information about the outlet, Google Maps are unable to inform on the actual offer. This is a fundamental feature designed to monopolize the marketing channel while minimizing its moderation cost.

Indeed, is it possible to centrally control all changes of all objects plotted on the map? Of course not! But there is a healthy solution. We call it Augmented Geo Marketing.

Within the Liquid Bonus LiqBon™ community, subject to the self-moderation, maps-based Augmented Geo Marketing is not only viable, but also extremely efficint, allowing us to transfer geoservices to a qualitatively new level of usability. The use case related to the sale of the morning catch is a vivid confirmation.

Please do not hesitate to visit Gogle Play for downloading and installing the free "LiqBon™ Pouch" app for Android in order to

  • smoothly manage your sales and marketing if you are a seller
  • or
  • always have the first hand best deals if you are a buyer

Please visit us at Club LiqBon™ for getting further information on Liquid Bonus LiqBon™ ecosystemand its evolution.

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FINSTICK Innovations launches the Augmented Geomarketing tool as part of the Liquid Bonus LiqBon™ Ecosystem.

Moscow, 06 May 2022 - FINSTICK Innovations have integrated the Augmented Geomarketing tool into its disrupting Liquid Bonus LiqBon™ rewards and feedback ecosystem. Unlike any other solution, the Augmented Geomarketing tool provides a better reach to motivated customers along with additional tools for tipping, rewarding and unfakable likes.

The COVID-19 pandemic has given a noticeable friction to retail proximity services. In the post-COVID "new normality", people have started to avoid crowded areas of large shopping malls, which are facing decreased customer flows. This trend has already had a negative impact on the implementation and use of proximity and geolocation marketing systems, designed on the high density of visitors to shopping areas and malls.

«Responding to the retail market transformation, answering the emerging needs of consumers and business, we have added the Augmented Geomarketing feature to the disrupting Liquid Bonus LiqBon™ ecosystem. I hope that in the upcoming summer vacation season, thousands of retail outlets, hotels, rental-apartment owners, as well as manufacturers, farmers and oter retailers will discover new opportunities for business development through direct local sales provided by the innovative LiqBon™ ecosystem.», pointed out Juli Kuznetsov, CEO of FINSTICK Innovations.

The concept of Augmented Geomarketing relies on maps for real time communication with motivated buyers. Unlike the common proximity marketing solutions, the Liquid Bonus LiqBon™ ecosystem allows participants to spread the coverage area from shopping centers to districts, cities, or regions. Therefore, retail business shall get the opportunity of establishing direct contact with potential customers in the conditions of extended coverage and supplemented marketing channel.

FINSTICK Innovations continues developing the Liquid Bonus LiqBon™ as the world's first universal and independent digital incentive token aimed at electronic tips, rewards, bonus points and promotions, as well as the emerging marketing opportunities associated with this disrupting tool. FINSTICK Innovations is opened to discuss cooperation opportunities with retail and digital professionals, as well as with potential partners interested in a new promising project.

About the Liquid Bonus LiqBon™: Liquid Bonus™ (abbreviated LiqBon™) is a versatile non-expiring irrevocable reward point designed for electronic tips and other individual rewards. Created as an open and independent token, it can be freely donated and accepted by companies, retailers, or individuals. LiqBon™ can also be used for retail customer acquisition campaigns, promotions, and the «loyalty roaming» service complementing traditional closed corporate loyalty programs.

Liquid Bonus™ has a user-friendly mobile interface provided by the mobile «LiqBon™ Pouch» application and adapted for all the buyers and sellers. LiqBon™ is fully independent, interoperable, and has no legacy loyalty program holding it back. As such, it is the Liquid Bonus™ that can consolidate the fragmented loyalty rewards market into a single and healthy ecosystem.

The mobile «LiqBon™ Pouch» application for Android is immediately available for downloading at https://play.google.com/store/apps/details?id=net.finstick.liqbon
The mobie «LiqBon™ Pouch» application for iPhone is still under development. Please stay tuned to get it first.

About Club LiqBon™: Club LiqBon™ (www.liqbon.club): is a valuable part of the disrupting Liquid Bonus™ ecosystem based on the state-of-the-art Blockchain solution invented by FINSTICK Innovations. It provides a unique combination of throughput, reliability, and security, eliminating most of the mass-market frictions related to the complexity and costliness of modern loyalty programs. It is also a free complimentary marketing tool aimed at unlocking the retail market potential by activating dormant customers who are motivated but don't visit. First of all, it is aimed at a wide range of smaller retail market players who either failed to implement their own CRM system for attracting and developing customers or launched it but have failed to compete with bigger retailers.
Club LiqBon™ provides direct interaction between smaller retailers and consumers, bypassing intermediaries. This interaction shall improve over time so buyers will be able to get cheaper first-hand products and services.

About LiqBon™ Community: Today, more than ever, we are missing associates and adeptors for improving the ecosystem and telling about its benefits. Therefore, we are looking for allies and regional associates who would soon become respected and influential members of the LiqBon™ driven public retail community. Please forward this press release to at least ten people you know who might be interested in it or who may find Liquid Bonus ecosystem useful to their business. We truly believe in the power of community. We also believe that small retailers and manufacturers can compete with the fat cats of the larger retail business by joining a free ecosystem consolidating smaller retailers and consumers. Please email us your suggestions for improving the service and your articles / opinions for publication in our blog LiqBon™. Please stay tuned to our Telegram, Twitter, MEDIUM.COM or Reddit. pour les dernières nouvelles de Liquid Bonus™. channel for the latest Liquid Bonus™ news. Also do not hesitate to join our Telegram discussion group.
You can also join our design, development, or promotion environment to make a feasible contribution to the Liquid Bonus™ development. Please send us your suggestions on how you can help the LiqBon™ ecosystem becoming more convenient and attractive so we can qualify which team yo can join.
We are looking for active regional coordinators who can become leaders of the LiqBon™ community in their region or even country.
Join us, and we will DO TOGETHER!

About FINSTICK Innovations: FINSTICK Innovations LLC (www.finstick.net) is a startup focused on disruptive IT technology for the emerging fintech, blockchain, community management, and digital retail markets. Founded in 2017, FINSTICK Innovations relies on highly motivated professionals in cryptography, mobile payments, smart cards, telecommunications, and value-added services. With over twenty years of hands-on experience and several invention patents, our team is the bearer of the best Russian practices in software design, development, optimization, and integration of complex IT systems.